It takes bold moves to stay ahead of shifting expectations and create category-defining results. If discontinuity, volatility, and disruption are normal, then what are the implications for brands and the people who lead them?Put differently, what are the possibilities?
01. Content is King
Experience shapes change, influencing how people behave. We produce content ahead of consumer expectations that allow brands to stay current and generate revenue with minimal time required.
02. Traffic Generation
It is not just about carrying out traditional research but determining the risks and rewards of ideas and their likely business impact. We create traffic pipelines that we can “aim” at our brands and targets.
03. Conversion
We create meaningful connections that convert. Utilizing both our internal brands as well as strategic partners, we monetize client traffic to generate immediate returns from both product and advertising partners.
ZASH influencer network
350million
175m
Followers
136m
Followers
41.8m
Followers
7.75m
Followers
2B
Videos Watched Monthly
82m
Active Fans
371m
Unique Visitors Anually
Our approach combines the three fundamental and dynamic elements in any market – people, businesses, and their interactions.
— Ted Farnsworth, Chariman
Analyze
Deep human truths inspire change, ensuring the business is in tune with people to stay relevant.
Do the math
We stress-test our recommendations using quantitative analysis, concept testing, business case modeling, and customer segmentation.
Create
We ensure ‘everything communicates’, delivering the right combination of desire and utility in every moment.
Connect
We ensure that ‘everything communicates’, delivering the right combination of desire and utility in every moment.
May 13, 2021